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Case study

Azul Consulting Africa

An enterprise IT consultancy needed a site that matched how the business actually presents itself to the people it sells to.

Client
Azul Consulting Africa
Industry
Enterprise IT consulting
What we did
Website design, Development, Content restructure, Launch and hosting
Year
2026

Azul Consulting Africa, as it is now

azul.africaLive site
The Azul Consulting home page on a laptop: a dark blue hero reading “Engineering the platforms that power the modern enterprise”, with a short summary and two buttons beneath it.

The challenge

What was not working.

Azul was running an older WordPress site that no longer reflected how the business presents itself to enterprise buyers. Its content had fallen behind the current company overview, so the site was describing a version of the company that had moved on.

That is a harder problem for a consultancy than for most businesses. The people Azul sells to are technical, they arrive already comparing suppliers, and the site is the first thing they judge the engineering on.

What it needed was a fast, credible site that clearly explains what Azul does, who it serves and who it partners with — in the order a buyer actually asks those questions.

Our approach

What we decided to do.

We rebuilt it from scratch rather than patching the WordPress site. Patching would have carried the old structure forward, and the structure was most of the problem: the content had to be reorganised, not re-skinned.

The content was restructured around Azul's current company overview — what they do, the capabilities underneath it, the industries they serve, who they work with, and why a buyer should choose them. Each capability got a page of its own, so a specific question has a specific URL to land on.

The design was built around Azul's existing brand and logo without altering either. And it was built for speed and for easy upkeep, because a site nobody can update is a site that goes stale again within a year.

What we built

Every piece, and why it is there.

Nine primary pages, restructured around the company overview
An enterprise buyer needs to place a supplier before they will contact one. The order of the pages is the order they ask.
Seven solution pages, one per capability
A specific question deserves a specific URL — one a salesperson can send, and one a search engine can rank on its own terms.
A contact form that validates on the server
It posts to an API route that rejects an incomplete submission, so an enquiry either arrives complete or the sender is told why not.
A hidden honeypot field on the form
It catches automated submissions without making a real person solve a puzzle to get in touch.
Per-page titles, descriptions, canonicals and share cards
Every page has to explain itself when it is the first one somebody lands on, or the first one somebody pastes into a chat.
A sitemap, a robots file and Organization structured data
Search engines and AI assistants find every page without guessing, and can read who the business is rather than infer it.
A privacy policy, and a form that says where your details go
The form collects personal information, so POPIA applies. Saying so beside the form is cheaper than being asked.
Security headers set at the edge
Content Security Policy, HSTS, frame and referrer policy. Enterprise procurement checks these, and passing is easier than explaining.

Pages

  • Home
  • What We Do
  • Solutions
  • Industries
  • Partners
  • Why Azul
  • About
  • Contact
  • Privacy Policy
  • Solutions — Platform modernisation
  • Solutions — Automation
  • Solutions — Cloud native
  • Solutions — Enterprise Linux
  • Solutions — Observability
  • Solutions — Managed services
  • Solutions — Cybersecurity

Built with

  • Next.js
  • Tailwind CSS
  • Vercel

Screens

What it looks like on a laptop and a phone.

The What We Do page: a large heading, a paragraph setting out Azul's technical scope, and the start of a services-across-the-lifecycle section.
What We Do — the page that has to answer “what is this company” before anything else can matter.
The Partners page: a heading, a standfirst about local engineering expertise, and a paragraph on how Azul works across technology ecosystems.
Partners, shown down to the explanation only. The vendor names and marks below it are Azul's relationships, not ours to display.
The Book a Consult page: four kinds of consultation across a row, contact details, and the start of the contact form.
Book a Consult. Four kinds of conversation named up front, so an enquiry arrives already scoped.
  • The Azul Consulting home page on a phone, with the hero heading, the summary and both buttons stacked and readable.
    The home page on a phone, which is where a lot of first looks happen.
  • The What We Do page on a phone, with the heading and opening paragraph stacked in a single column.
    What We Do on a phone. Same content, one column, nothing dropped.

Results

What changed, and where the number came from.

Every figure names its source. A number without one is not a result, it is a claim.

Live since
September 2026Source: www.azul.africa, checked 16 September 2026
PageSpeed performance, mobile
98Source: PageSpeed Insights, home page, tested 16 September 2026
PageSpeed performance, desktop
100Source: PageSpeed Insights, home page, tested 16 September 2026
Lighthouse performance, every route
92–96Source: Lighthouse across every route, 16 September 2026. 94.2 average.
Accessibility, best practices and SEO
100Source: Lighthouse across every route, 16 September 2026. The privacy policy page scores 69 on SEO because it is deliberately not indexed.
Built on
Next.jsSource: Response headers on the live site name Next.js on Vercel, 16 September 2026

Ready when you are

Want one of these for your own business?

We build a working version of your site first, from a ten-minute brief. You open it on a link, you pay nothing to look at it, and you decide from there.